Start small: Getting customers through small-scale marketing tactics

Small business

Start small: Getting your first customers through small-scale marketing tactics

When you're running a small business, it's personal—to you, yes, but also to your customers or clients. So why not keep things personal when it comes to your marketing?

Here, the founder of a premium dog treat business talks about how small-scale, personal marketing worked for him—and how you can make it work for you. Plus, more dog pics.

Start small